Pietro Rea's Blog

WWDC 2014: A Strategy of Great Work

July 25, 2014

I just finished watching a WWDC talk titled A Strategy of Great Work. It’s a beautiful talk by Ken Kocienda, a software engineer who’s worked at Apple for more than a decade.. He goes through 8 stories and 11 lessons that he learned during his tenure at Apple.

The last lesson is “you are never done”. He ends with this quote from Steve Jobs:

If you do something and it turns out pretty good, then you should go do something else wonderful, not dwell on it too long. Just figure out what’s next.

You accomplished something. Great. What’s next? How are you going to top yourself next time? It reminds me of Elizabeth Gilbert’s TED talk about her drive to keep creating. Two different fields, same idea.


Pietro Rea

Written by Pietro Rea who lives and works in Washington D.C. building useful things. You should follow him on Twitter